Archive for August, 2010

 

Millennials seek meaning in business

Two important trends are about to clash and smart PR organizations can capitalize on them and their synergy to build more profitable businesses.

The first trend is that the oldest of the 76 million millennials (experts disagree on the exact age range but many categorize this generation as those born approximately between 1982 and (more…)

PR can ease fears about change

Kathy Hyett, president of TogoRun, returned from a leadership training program and shared her thoughts about change.

Apparently, at one of the sessions she attended, one of the faculty members said that in the past 100 or so years, three events have occurred that have made people feel as though the world (more…)

Four Weeks in Africa, A Lifetime of Learnings

I just returned from the trip of a lifetime—four weeks in Africa to see a few World Cup matches and travel in South Africa and Namibia.

It was an amazing trip – I was captivated from day one. Aside from spectacular scenery, amazing wildlife sightings and thrilling matches (the stadiums were all built in time), (more…)

I Do, But I Don’t: What Puffy Sleeves Taught Me About Client Service

I felt my mouth dry-up and my heart begin to race. Oddly enough, my breathing slowed. The mirror reflected an image of me, standing on a pedestal at Long Island Bridal Wear, in a wedding dress that looked like it had traveled forward in time from 1984. The 18 year-old store assistant immediately knew something was wrong. I finally whispered, “THIS isn’t the dress I ordered.” (more…)